24 Jun

5 Essential factors to consider when choosing a web host

Startup Stock Photos

 

You actually understand what web hosting is. The hard part is over right? Well, I’m sorry to disappoint but selecting the right web host provider is the real tricky part. Selecting the wrong one can get many businesses into trouble.

This can be a stressful time but there’s no need to shave your head and take time out from your music career. Have a read of our essential checklist for the right web host.

 

The Tech Support You Need

Your website is one of your business’ most valuable assets. So when there’s an issue you’ll want it fixed. Fast. Excellent customer support should consist of expert knowledge and availability. Can they really be reached 24/7? Will you be speaking to a real person?  And will they actually be able to help? A website that is down for even a few hours can considerably impact your business’s revenue. That’s why its crucial the customer support is excellent.

 

Consider Special Features

It can be hard to identify the good from the bad because there are so many competitors out there.  One way to sort providers is comparing the special features they offer. These extras could include free sub-domains, multiple data centers, email accounts and regular data backups. Web host providers can offer more than just hosting. Have a more thorough look at each one and just keep in mind – will this actually benefit my business?

However, when looking at these features be aware that some providers may offer…

 

Unrealistic Services

Sometimes a flashy website is just that. Web host’s can make all kinds of claims to attract your business. In some cases, what they advertise is not what they offer. A popular one is ‘unlimited storage’. I hate to break it to you, but there’s no such thing as an infinite amount of storage. Make sure you read their Terms of Service to ensure you will get what you pay for.

 

Will the Control Panel be your new best friend?

Whether you’re a tech wiz or terrified novice, you will need to manage some aspects of your website. This could include setting up email accounts, integrating third party software or analysing your site’s performance.  With this in mind it’s important that the web host provider you chose offers the right control panel. Are they using cPanel? Plesk? Does this mean the control panel is user friendly? Or is it cluttered with annoying advertisements. Is the panel’s security up to date?

Much like the ancient Greek philosopher Aristotle or a curious toddler, its important to ask yourself lots of questions when browsing. Another one to consider is…

 

Will it Accommodate Your Business’s Growth?

You don’t start a business with the aim of staying small.  Choosing a web host provider that will accommodate your needs overtime is important.  How much traffic will your site generate in 2 years time? What added content will it be generating? Your web host may not offer enough bandwidth to accommodate your future growth. Look into whether you can increase your bandwidth from your current plan.

 

Now that you’ve read our guide hopefully your blonde locks are in tact. Selecting the right web host is not easy but well worth the effort in the long term. What other elements are important to you when choosing a web host? Let us know in the comments below!

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